Salesforce Unveils Sales Cloud Innovations to Accelerate Productivity and Revenue with Data and AI

New data and AI-powered innovations help sales teams transform their business with new account planning, prospecting, forecasting, and compensation management capabilities
Salesforce today announced new data and AI-powered Sales Cloud capabilities to accelerate how sales teams drive revenue with account planning, prospecting, forecasting, and compensation management. These innovations give sellers a complete view of their customers and business by unifying Salesforce and external data with Data Cloud, and surfacing AI-powered insights in the flow of work. Customers can now collaborate on account plans directly in Salesforce, target the most qualified prospects, forecast usage data, and get deeper visibility into the team’s performance.
Why it matters: The rise of AI has also elevated the need for better data that is up-to-date, accurate, and trusted. Four out of five sales teams are experimenting with or have fully implemented AI, and 83% of sales teams that use AI saw revenue growth in the past year. And, companies want all of their AI and data tools on a single platform to run every part of their business with the trust that a fully integrated solution offers.
Zoom in: These latest Sales Cloud innovations include:
Salesforce is also launching two new sales technologies built on top of Data Cloud:
Salesforce also announced new functionality to help sales teams of all sizes gain deeper visibility into their commissions. These enhancements are particularly well-suited for organizations seeking robust, enterprise-grade solutions. Salesforce Spiff now includes:
These new capabilities build on Salesforce’s recent announcement of two Agentforce Sales Agents. Agentforce SDR Agent autonomously engages with inbound leads, in natural language, to answer questions, handle objections, and book meetings for human sellers. Agentforce Sales Coach Agent autonomously engages in role-plays with sellers, simulating a buyer during discovery, pitch, or negotiation calls.
Salesforce perspective: “Our customers are telling us that they want a single, integrated platform where humans work with AI to drive sales success. We’re excited to see Salesblazers adopt these innovations to power data-driven decisions and AI-powered productivity amongst their sellers.” – MaryAnn Patel, SVP of Product Management, Sales Cloud
Customer perspective: 
Any unreleased services or features referenced here are not currently available and may not be delivered on time or at all. Customers should make their purchase decisions based upon features that are currently available.